Join Dong Keun Jo as he gives us an exclusive look at the event space for the first-ever Global App Summit 🎬✨ We brought together leading app publishers for two packed days dedicated to cross-border connections, peer networking, and scaling monetization strategies. Between strategy deep dives in breakout rooms and keynotes on product roadmaps, attendees are exploring our 3 interactive experience booths: 📲 𝐓𝐞𝐜𝐡 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐛𝐨𝐨𝐭𝐡: A look at how Google is fusing mobile optimization with a powerful agentic toolkit. 💡 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐛𝐚𝐫: An exclusive peek at upcoming products designed to help you build resilient, high-LTV app businesses. 📸 𝐆𝐞𝐦𝐢𝐧𝐢 𝐩𝐡𝐨𝐭𝐨 𝐛𝐨𝐨𝐭𝐡: Capturing the vibes and taking event memories home. Stay tuned for more strategy insights and takeaways to come from the #GlobalAppSummit2026
Publisher Connections
Technology, Information and Internet
Publisher Connections connects publishers, bidders, and buyers with the essential tools and insights needed to grow
About us
Empowering publishers, content creators and developers with the tools to unlock their ad revenue potential. Google for Publishers is a place to connect, learn, and grow with Google's monetization solutions. Get the latest news, tips, and resources for Google AdMob, Google Ad Manager, and Google AdSense.
- Website
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https://www.google.com/ads/publisher/
External link for Publisher Connections
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
Updates
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For app developers and publishers, aggressive ad strategies might boost short-term yield, but disruptive ads carry a heavy cost 💰 As part of our 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐘𝐨𝐮 𝐂𝐚𝐧 𝐂𝐨𝐮𝐧𝐭 𝐎𝐧 series, Scott Sheffer, Google’s VP of Global Partnerships (Sell-Side Monetization), highlights how building user-first ad experiences can drive long-term app growth. Read more on “why the best ad experiences build the strongest app businesses”: https://goo.gle/4jUjKoc #GlobalAppSummit2026
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Gearing up for an exciting week at the first-ever Global App Summit! 📱✨ We’re teaming up with leading industry voices to explore the future of AI-native monetization. From deep-dives and interactive breakout sessions to behind-the-scenes walkthroughs, they’ll be sharing ideas and workflows that can help you scale revenue on your own terms. Stay tuned for exclusive updates, highlights, and key takeaways! Felix Braberg | Gayatri Agrawal | Dong Keun Jo | John Koetsier | Nouman Sharif | Hưng Lưu | Josh Chandley | Marion Balinoff | Božo Janković | Jakub Remiar #GlobalAppSummit2026
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Mark your calendars for our inaugural Global App Summit 🗓️ For the first time ever, we’re consolidating our regional summits into a single global experience — bringing together partners, developers, and industry leaders that shape the future of the app ecosystem from around the world. Here’s a glimpse of what’s in store: ✨ 𝐀𝐈 & 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐠𝐫𝐨𝐰𝐭𝐡: Discover how Google is driving thought leadership and supporting emerging genres like AI apps and DramaShorts. 🗺️ 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐫𝐨𝐚𝐝𝐦𝐚𝐩𝐬: Get a first-hand look at the future of app monetization through upcoming features in #GoogleAdMob and #GoogleAdManager. 🤝 𝐆𝐥𝐨𝐛𝐚𝐥 𝐜𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧: Connect and exchange insights with industry peers and Google experts to unlock mutual growth. 🌐 We’ll also be hosting digital livestreams and regional watch parties so everyone can take part. Stay tuned to our channel for updates on speaker announcements, content tracks, and livestream details! #GlobalAppSummit2026
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What does it take to build the future of ad tech? At the Google Ad Manager Innovation Summit in Amsterdam, we connected with publisher and broadcaster partners to discuss how AI-driven automation and unified platforms are transforming monetization. From protecting user retention to unlocking direct demand routes, our partners shared how they are optimizing ad experiences across every screen.
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Bringing publishers and buyers under one roof isn’t just about networking, it’s about building the future of direct partnerships together 🤝 At #PLS2026, we brought together our publisher and agency partners for a day filled with product roadmap insights, direct connection, and ad tech innovation. A huge thank you to Isaiah Maxwell and Catherine Beattie for sharing their thoughts on this year’s Partner Leadership Summit with us 🚀 Check out the sizzle for some highlights 🎬↓
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The industry is moving fast — and we’re making it easier to stay ahead 🚀 At #PLS2026, Scott Sheffer, VP of Global Partnerships (Sellside Monetization), recapped an exciting milestone for our new identity: 𝐏𝐮𝐛𝐥𝐢𝐬𝐡𝐞𝐫 𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬. Why the new name? Because our goal is to bring publishers, app developers, and buyers closer together than ever. Thank you to all the publishers and agencies who joined us in shaping the future of the sell-side. We’re just getting started! 🚀 ▶️ Watch the full keynote recap ↓
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Introducing our Publisher Connections series: 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐜𝐨𝐮𝐧𝐭 𝐨𝐧. Navigating what’s next for the ad ecosystem requires more than surface-level tools. To maximize revenue, you need trusted collaboration and efficient pathways. In this next article, Google’s VP of Global Partnerships (Sell Side Monetization) Scott Sheffer explores why Google’s sell side is the monetization partner you need to bridge cutting-edge innovation with proven results. Read our latest update: https://goo.gle/4z4J3Iv
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We’ve got a new look! From today, we’re bringing our suite of publisher and buyer tools together under one name: Publisher Connections. Here’s what this means for you: ✅ You’ll still get the best updates from Ad Manager, AdMob and AdSense. ✅ We'll start sharing updates and tips for buyers and bidders. ✅ We're more dedicated than ever to bringing publishers, buyers and audiences together. Same tools. Same team. New name. Let’s go!
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Closer connections make for better transactions 🤝 𝐁𝐮𝐲𝐞𝐫 𝐃𝐢𝐫𝐞𝐜𝐭 is a new way of transacting that allows buyers and sellers to connect at the source. Agencies can buy guaranteed publisher inventory directly from the #GoogleAdManager ad server. For agencies, this offers streamlined access to premium inventory. And for publishers, it secures dependable demand on your terms.